As more and more companies are using personality tests as recruitment and management tools, the question arises, “Do these tests profile?” According to Merriam-Webster, the definition of profile includes, “…the extent to which an individual exhibits traits or abilities as determined by tests or ratings.” So, in the very strict sense of the word, the answer is yes. However, the way in which the question is asked often indicates that personality testing is negative and intrusive — a violation of our most personal self, and perhaps that is the issue that should be addressed. What Color Code profiles is a person’s innate persona

When I was four years old, my family moved to a new city and I found myself invited to a Valentine’s Day party attended by new, unfamiliar faces. While at the party, a timid, Blue/White me steadfastly stayed by my mother’s side, too shy to try to make new friends. As the story goes, a little girl, noticing my timidity and hearing my plight of being “the new kid,” marched up to my mom and I and stated confidently, “I’ll take care of her!” I’m sure I don’t have to tell you that child was a Red. And true to her bold declaration, she did take care of me and has continued to do so for the last 21 years. Yes, I am a Blue and my b

The Driving Core Motive of a Blue personality is intimacy. They want to connect with you! In return, they NEED to be understood. This may prove difficult for others to do because Blues are highly complex people. They are simultaneously sensitive, intense, caring, critical, giving and unforgiving. Regardless of their complexity, it is worthwhile to pursue a connection with a Blue. Life cannot bestow on anyone a more gratifying reward than the sincere appreciation and trust of a Blue friend, coworker or family member. To help you develop a positive connection with Blues, we’d like to provide you with some “Dos” and “D

If it were up to a Yellow, their days would be filled with fun. Unfortunately for them, life requires a lot of work, which isn’t always a hoot. Although Yellows have absolutely fantastic strengths, they also have limitations to work on. Some of their limitations that may prevent them from successfully fulfilling the work required by life include their lack of commitment, their disorganization and their undisciplined nature. If you’re a Yellow who struggles with any of the above, have no fear! This article will give you tips to manage your time and combat these limitations. Yellows are uncommitted: Yellows would rather

Let me tell you why the concept of MOTIVE will change your life. Here's a quick thought for you that I hope makes a lot of sense. Unless you've been a stranger to the Color Code system, or if perhaps you only know us casually because you took Color Code Profile out of curiosity (or something like that), you know that we are all about understanding people's MOTIVES. Motive is everything to the Color Code. It's our "secret sauce," if you will. (Psst - don't tell anybody I told you that!) ;) But it's true. That's what we are all about. For some people, the concept of Motive seems a little strange, because it's not what they a

Reds are as bold as the color they represent — they are not going to go unnoticed. Mother Teresa and Helen Keller were both Reds. President Donald Trump appears to be Red, too. Get the picture? Reds are society’s natural born leaders, and they know how to get from point A to point B efficiently, often with little fanfare. Reds are active and productive. They are very committed to causes, and they are all about being focused and determined to accomplish whatever life hands them. The Red motto is: “Lead, follow, or get out of the way!” If you haven’t guessed by now, Reds are naturally the most dominant and intimidating of the four p

From the Editor: Each month we will be inviting one of our experienced Certified Independent Color Code trainers to write an article discussing why and/or how they use Color Code in their field of expertise. We hope you will find this valuable as you learn from various experts all over the country and world as they share with you how they apply the Color Code. To start this series off we’ve got Jesse Ferrell from Las Vegas, Nevada for your reading pleasure. Enjoy! Leaving Your Signature Meets The Color Code Leaving your signature is an article I wrote and published a few years ago.  The Color Code is a brillian

As we plunge into 2017, one of the most frequently asked questions we see is, "How can I finally stick to my New Year's resolutions?" It's a good question, and there is a lot of advice out there online. Some of it is really great, and some of it is, well, not so great. As our expertise centers around the Color Code Personality System, I'd like to add my two cents on how to help with resolutions from our perspective. Our perspective is always "MOTIVE." Motive is all about why we do the things we do, and it definitely ties into how we pursue our resolutions. Too often during this time of the year, we sit back and we think

Color Code is excited to announce the release of our new 42-page comprehensive analysis! To celebrate, this new analysis is available free of charge to anyone who has purchased an online comprehensive analysis in the past. Plus, we are having a 72-hour sale for those who have not taken the test or have just received their free basic results previously. Until August 8th at midnight, they can get their 42-page customized analysis for only $19.95! (see details below) The New Analysis has been designed to offer the best of Color Code by lev

Dear Jeremy, Do you have some suggestions for interview questions to help determine a good fit with the company? Sincerely, Lori ==================== Dear Lori, Thank you so much for submitting your question! Many people utilize the Color Code Personality System in the selection process, even though we do not officially endorse it as a hiring/firing tool. It can, however, have some strong applications in that arena if utilized properly. So, yes, I do have suggestions for the types of questions you might want to use in the interview process, and I'll be happy to share those with you in this post. First, please allow me to state somethi